Data Collection
This site uses Google Analytics 4, gated behind a consent banner. No tracking occurs before you grant consent. When analytics is enabled, aggregate traffic data (page views, scroll depth, reading time) and basic device context (language, timezone, screen size) are collected. No data is sold.
Advertising
If you grant advertising consent (a separate toggle in the banner), two ad scripts load:
Google AdSense (publisher ID ca-pub-6275306310835906) and the
LinkedIn Insight Tag. Both set third-party cookies managed by Google and LinkedIn respectively
and are used for ads and ad measurement. Declining advertising keeps both scripts off entirely.
Local Storage & Cookies
Three items are stored in your browser's localStorage: a theme preference (theme),
your consent choices (adrianwedd_consent), and — only if you enable personalisation — a visitor
memory (adrianwedd_visitor) holding a visit count, a last-visit timestamp, up to 50 recently viewed
page paths, and the hostname of the site that referred you. It never leaves your device. All of these persist
until you clear your browser data.
If you enable analytics, this site also keeps campaign labels from explicitly UTM-tagged links and a coarse internal/test traffic label in sessionStorage. These last only for the browser session and help distinguish known tests from unclassified visits. Link destinations sent to analytics contain only a hostname and path — never query strings, link text, email addresses, or form contents.
The consent banner also sets one first-party cookie (consent, 1-year expiry) recording which
categories you enabled. If you grant consent, GA4 (analytics) and AdSense/LinkedIn (advertising) set their own
third-party cookies.
ON FIRE campaign enquiries
The website exposure review campaign uses direct email. Opening the draft does not submit information to this site. Email is handled by Google through my existing mailbox; Adrian keeps a private local allocation record and reports. Business name, website, location, contact details and authority confirmation are used only for eligibility, allocation and assessment correspondence. Do not send credentials or sensitive files. No participant list or findings are published, and no marketing subscription is created.
Adrian can access these records; infrastructure providers process them to provide email, storage and backups. Campaign records and related correspondence are scheduled for deletion 90 days after offer closure, unless you request continued retention or a legal requirement applies. Backup copies may expire later under provider retention. Email [email protected] to ask about access, correction or deletion. A minimal non-identifying record of awarded places remains so deleted or withdrawn assessments cannot create extra places.
Contact
Questions about privacy? Get in touch.